Vermilion Pinstripes NEWS

News_Vermilion_Pinstripes
Veronica Lind

Veronica Lind

As an entrepreneur, technologist and international marketer, I take pride in helping our local and international clients thrive - like when their revenue becomes stagnant, when their sales teams don’t seem productive or when their brand lacks clarity. I’m happy to have the opportunity to work closely with them to turn their business around, grow and help them stay Personable, Relevant and Admirable. At Vermilion Pinstripes, we harness art, maths, science and psychology to empower clients with the right strategies and initiatives to achieve their business vision quickly and within budget.

Recent Posts by Veronica Lind:

Making Real Connections Through Tough Times

We said good riddance to 2020 and welcomed 2021 with open arms. Remember how March 2020 seemed like it would never end? There was so much we had experienced since then! Yes, 2020 was chaotic. Despite that chaos, we grew!

We want to thank our clients from all over the world for another great year of brilliant modern marketing with lots of creative ideas to sell without selling and helping businesses thrive and be happy!

Let's look back at some of our achievements in 2020. 

Topics: modern marketing 2021 new year

Marketing Agency Continues Expansion with New Port Macquarie Office

Port Macquarie, New South Wales, 8 December 2020

Marketing Specialist Continues Expansion with New Port Macquarie Office Space

Marketing specialist Vermilion Pinstripes has taken another step in its expansion by opening an office space in Port Macquarie to cater for growing numbers of clients and business prospects. The move comes just weeks after it launched North American operations by opening a new office in Canada.

Topics: B2B communications modern marketing visual communications marketing agency port macquarie

Modern Marketing Framework Reduces Business Complexity, Uncertainty

PRESS RELEASE

Modern Marketing Framework TM Helps Businesses Reduce Complexity, Uncertainty
 

Modern Marketing Framework adds Human Touch to Customer Engagements in Digital Age.

Singapore and Australia, August 5, 2020 – A unique modern marketing resource enabling companies of all types in the digital age to reduce complexity and re-frame their business models for exceptional brand experiences with a human touch, has become the first of its kind to be trademarked by the Australian government’s intellectual property agency, IP Australia.* 

Topics: brand-led strategy marketing and sales alignment business strategy sell without selling modern marketing trade mark

How COVID-19 is changing the way businesses work

Fighting COVID-19 with Connection, Creativity and Community. We've got to think differently.

¨COVID-19 ... an infectious disease caused by a newly discovered coronavirus¨ (Source: World Health Organization) is causing upheavals in the economy across the planet. In an age of globalisation and trade networks that are inextricably interconnected, no one is spared the domino effect of what is happening. Being interconnected has helped to increase wealth and opportunities and it has also made everyone more vulnerable.

COVID-19 is changing the way people work, live and interact with one another. Anthony Fauci, director of the National Institute of Allergy and Infectious Diseases (NIAID) and member of the White House Coronavirus Task Force says, ¨... everybody in the country, at a minimum, should be following the fundamental guidelines. Elderly, stay out of society in self isolation. Don't go to work if you don't have to .... No bars, no restaurants, no nothing. Only essential services.¨ (Source: Sciencemag.org)

This means that any contact with family and friends, being able to work, getting entertainment and even having access to some essential services are going online.

Digital Transformation is making its presence felt right now.

Topics: Vermilion Pinstripes News business confidence modern marketing modern business business recovery coronavirus

How Can Small Businesses Be Happy Again?

We want to show love to our community by providing free support to build confidence on the road to recovery.

The catastrophic damage caused by our unprecedented extreme weather can be vividly seen across NSW's landscape and environment, where massive swathes of land have been devastated beyond recognition.

Sweeping bushfires followed by heavy rainfall and flooding have caused widespread destruction to both the environment and communities.

And if that wasn’t enough, the threat of coronavirus infections poses potentially serious problems across our tourism industry and businesses infrastructures as a whole.

Topics: small business happy business business recovery bushfires coronavirus

Regional tourism on the road to recovery

Australia, it's time to venture out again with so many beautiful sights to explore.

 

Australia has been through a harrowing time with bushfires and drought. It is devastating as we helplessly see fires engulf so much of our natural beauty and treasures. There is barely a respite for everyone before heavy rains descended and people went from fighting fires to coping with floods.

Globally we are fighting another worrying situation - the 2019-nCoV outbreak. People are fearful of travelling and being in crowds. It is an added burden to what we already have to deal with.  

Topics: happy business websites tourism marketing bookeo

Cin Cin. Recipe for a Red and Gold Cinnamon Holiday Spritz.

Toast to a jolly good year. Here's a recipe to add to your Christmas cheer. Our very own concoction of a Red and Gold Cinnamon Holiday Spritz.

Topics: holiday greetings

Thriving Our Way Into Victoria!

Vermilion Pinstripes opens new sales office in Victoria!
 
We are growing! We're so excited to share that we have been thriving over the years and we now have a third sales office blooming in beautiful Victoria, Australia! Our team of creative, business and technology professionals is growing! And they are all raring to help clients on their journey of growth! 
Topics: Vermilion Pinstripes News B2B sales modern marketing women in modern marketing

Helping businesses thrive with confidence

A full year 2019 marketing and communications report from Vermilion Pinstripes

We saw many happy businesses thriving in 2019 and we are really proud of how each business we spoke with is growing with confidence over the course of the year! As we get ready to step into 2020, it is very rewarding for us to look back at the small business owners and B2B organisations we have worked with to make a difference.

As an international team, we have clients from all over the world whose businesses have thrived and grown into happy businesses following our Modern Marketing Framework where we focus on Targeting, Enablement and Demand to help new businesses take off and enable current businesses to deepen brand associations and progress with consistent long term sales.

Topics: news business confidence work we do

Singapore thriving at Modern Marketing in 2020!

Learning this new Art and Science: How to Sell without Selling.

Modern Marketers were really thriving at our How to do Modern Marketing in 2020 workshop in Singapore on 11th October 2019! We brought together fellow marketers for the perfect B2B Marketing workshop for the Modern Business, and it was so good to see a full house with familiar and new faces! It is heartening to see attendance increasing each year and having more and more people getting their hands into exploring Modern Marketing!

There were great insights on how to start with the "Why" in our business before thinking about "What" and "How" and how modern marketing is essential to attract, convert and delight your customers!

Topics: marketing technologies inbound marketing customer engagement B2B communications marketing workshop B2B marketing B2B lead generation modern marketing
Vermilion Marketing | inbound sales, marketing and communications services for Port Macquarie businesses Vermilion Pinstripes Sales Marketing Communications NEWS