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Modern Marketing Blogs by Vermilion Pinstripes

Do Power Poses Work when you're Selling?

I was with two HubSpotters and their partners to discuss Inbound Sales Techniques. Tom mentioned that a Power Pose before a sales call would usually instil confidence. I've heard about this and thought I should give it a try 5 minutes before the sales call, knowing that I would get into a difficult sales situation. I continued standing in that pose 5 minutes into the call.

Topics: B2B sales sell without selling sales techniques

How Active Campaign Can Grow Your Small Business

If you’re not using email automation for your business, you’re leaving money on the table.

Topics: sell without selling active campaign email automation

SELLING TO THE NEW B2B BUYERS

B2B buyers' behaviours are changing

We all change. It's part of life and business. When the stakes are high in business to business transactions, pay close attention to how this market is changing.  Depending on product complexity and market maturity, today's B2B buyers might be anywhere from 66% to 90% of the way through their journey before they reach out to the vendor (Forrester Research).

Topics: customer engagement B2B communications B2B marketing sell without selling
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